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Congratulations to CEA for another successful International CES in Las Vegas. With all the news reports and announcements of new consumer electronics, we felt as though we were out there with you. Visit www.cesweb.org for highlights of this year's show and see the new features CEA provided attendees which included the "Follow Me" tool, an interactive smart phone app offering real-time show alerts and interactive floor maps.
This year's CES, the world's largest consumer technology trade show, was expected to draw about 110,000 attendees with 140 countries represented. On hand were about 2,500 exhibitors ready to show-off the latest and greatest in consumer electronics.
Learn more at the International CES Website
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Alliant Wins Two Davey Awards |
Alliant wins two Davey Awards from the International Academy of the Visual Arts. One was awarded for the Cook and Zook Real Estate website and the other for the 2009 AbilityOne Network Design Challenge Campaign (seen on our work page under AbilityOne).
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Strauss Radio Strategies Wins Golden Hermes Creative Award |
Strauss Radio Strategies, located in Washington, D.C., is a premier public relations firm specializing in comprehensive radio media relations services. We recently redesigned their web site, which was awarded a Gold International Hermes Creative Award – recognized for overall excellence in design and messaging. It gives us great pleasure to not only deliver effective design solutions for our clients, but especially solutions that are recognized and awarded by our peers in the international design community.
Here’s what Richard Strauss had to say about our work: “Alliant Studios came to our company with innovative, fresh design. Over a lengthy process, the Alliant team always showed their patience, expertise and willingness in addressing any issues we had. Additionally the team at Alliant provided us with honest and significant feedback throughout the project.”
Both the redesigned identity and website can be seen at Strauss Radio's Website
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Campaign Produces 60% Increase in Registration |
AbilityOne/NISH partnered with Alliant this year to develop and assist them in rolling out the 2009 – 2010 AbilityOne Network Design Challenge Campaign. The Design Challenge was established to encourage college students to develop assistive technologies that can empower people with disabilities to overcome barriers to employment.
This year's pre-registration is up 60% from 5 teams/individuals last year to over 30 this year. Both Alliant and AbilityOne/NISH were excited about the news and are anxiously awaiting the outcome after the entire campaign is rolled out.
Alliant branded this year's challenge "What's Next?" The campaign-theme focuses on the dates of key inventions such as the first modern spectacles (1280s), wheelchair (1890s) prosthetic arm (1940s) and ends on the question "What's Next?". The intent is to inspire students with a sense that their contribution could be a breakthrough for people with disabilities. Select pieces can be seen on our work page in the AbilityOne section.
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Our very own Kevin Frank spoke at the Spark Conference in Fairfax, VA to explain the importance of using brands consistently to effectively reach audience(s). We had some fun creating his "headshot" image for the conference materials.
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experimentation welcome
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 pez sez:
Having trouble finding things to put in your news section? We'll build you a campaign worth talking about. |
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 pez sez:
Do your customers view you as a commodity? Nothing more than the services or products they get from you? Let's develop a strategy to connect with your audience on a deeper level. |
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